You are currently on our UK site. Shop on our United States site using US dollars ($).

Blog

The Risks Gold Investors Ignore in Volatile Markets

Feb 17, 2026, 4:09 pm GMT

In recent weeks, markets have reminded us that volatility is never far away. Even gold, which so many investors associate with stability and long-term resilience, is not immune to sharp moves in either direction.

When prices swing, it is entirely natural to feel unsettled. We begin to question our timing, our allocation and sometimes even the original reasons we chose to hold gold at all. Short-term fluctuations can create doubt, particularly when headlines are loud and commentary is reactive.

Yet moments like these are often the most important times to step back and revisit first principles. Why do you own gold? What role is it designed to play in your broader financial strategy? Gold is not typically acquired for a quiet week or a smooth quarter. It is held as a long-term store of value, as diversification against systemic risk and as insurance against monetary instability. Volatility does not negate those purposes. If anything, it tests our understanding of them.

This week’s video is designed to do precisely that. It walks through the most common mistakes investors make when gold markets become turbulent and offers practical guidance on how to avoid them. Whether you are already allocated to gold and simply need a steady reminder of your strategic rationale, or you are considering an initial allocation and want clarity before getting started, this is a timely and measured overview.

Periods of price movement can either provoke emotional decisions or reinforce disciplined ones. We hope this discussion helps you remain in the latter category, grounded in strategy rather than sentiment and confident in the role gold is intended to serve within your portfolio.


Buy Gold Coins

buy now

Buy gold coins and bars and store them in the safest vaults in Switzerland, London or Singapore with GoldCore.

Learn why Switzerland remains a safe-haven jurisdiction for owning precious metals. Access Our Most Popular Guide, the Essential Guide to Storing Gold in Switzerland here.

Receive Our Award Winning Market Updates In Your Inbox – Sign Up Here